Event Communication. Theory and Methods for Event Management and Tourism, Paperback

Focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies.

• Publisher: Goodfellow Publishers Limited
• Author(s): Barbara (Associate Professor, Department of Communication and Social Research of the Sapienza University of Rome) Mazza
• Illustration(s): 40 Figures
• Number of pages: 258
• Collection: Events Management Theory and Methods
• Publication date: 2024
• Dimensions: 235 x 155 x 17
• Cover type: Paperback / softback