The Profit Problem: They Say I Make Money, So Why Don't I Have Any?, Hardcover

If increasing your margins 1 percent would increase your profit 15 percent, would you do it?If increasing your sales 17 percent would double your profit, would you do it?

Financial statements aren't just for filing business taxes. You can use them to make better decisions and more money. Unleash the power of decisions backed by good bookkeeping and a strong financial strategy.

The Profit Problem teaches you to be fluent in financial statements and it does it without using numbers or math. This easy-to-understand book is packed with examples that show how to use bookkeeping and financial statements to make profitable business decisions. Learn things like:

• How to set your prices.
• When to expand with new employees, tools, or equipment and when to hold back.
• How to understand and manage your cash flow.
• How to bid jobs to build your business, not just your sales.
• How to double your profit without doubling your effort.

The Profit Problem isn't a how-to book that teaches bookkeeping. It teaches how to use bookkeeping and financial information to guide money and financial management decisions. It guides you with 40 true stories of small business owners just like you who used financial statements to resolve their real-life challenges. Start reading, start making better decisions, and start making more money.